Privacy Policy-marketia-ads-agent

Privacy Policy - marketia-ads-agent

Application Name: marketia-ads-agent

Effective Date: March 2025

1. Overview

This Privacy Policy ("Policy") applies exclusively to the marketia-ads-agent application, an automated analytics and reporting tool for TikTok Ads campaigns. This Policy explains how the application handles, processes, and protects data in accordance with applicable data protection regulations, including GDPR and other relevant privacy laws.

2. Data Collection

2.1 What Data We Collect

The marketia-ads-agent application collects the following data only from TikTok Ads Manager:

  • Campaign names and IDs
  • Ad group data and ad IDs
  • Performance metrics: impressions, clicks, conversions, spend, CTR, ROAS
  • Campaign status (active, paused, etc.)
  • Conversion tracking data

2.2 What Data We Do NOT Collect

  • Personal information of end users
  • TikTok account passwords or login credentials
  • User profile information beyond campaign data
  • Sensitive personal data (SSN, payment info, etc.)
  • Any data unrelated to campaign performance

3. How We Use Your Data

The marketia-ads-agent application uses collected data exclusively for:

  • Displaying real-time campaign performance analytics
  • Generating automated performance reports
  • Calculating key metrics (ROAS, CTR, conversion rates, etc.)
  • Providing insights for advertising optimization
  • Helping you understand your TikTok Ad campaign effectiveness

We do NOT use data for:

  • Marketing or promotional purposes
  • Third-party sharing or selling
  • Training AI models
  • Profiling or targeting beyond your own analytics
  • Any purpose outside of campaign analytics

4. Data Storage and Retention

  • Storage: Data is retrieved in real-time from TikTok Ads Manager via official API
  • Retention: Data is NOT stored permanently by marketia-ads-agent
  • Caching: Data may be temporarily cached during active sessions for display purposes only
  • Deletion: Historical data is deleted when you disconnect the application or close your session

5. Data Security

We implement the following security measures:

  • Read-only access: The application has read-only permissions to your TikTok Ads data
  • No campaign modifications: We cannot modify campaigns, budgets, targeting, or any account settings
  • Encrypted transmission: All data transfers between marketia-ads-agent and TikTok API use industry-standard encryption (HTTPS/TLS)
  • No third-party integrations: Data is not passed to external services or partners
  • Secure authentication: OAuth 2.0 authentication ensures only authorized accounts can access data

6. Third-Party Services

The marketia-ads-agent application integrates exclusively with:

  • TikTok Ads API — for data retrieval (official TikTok platform)

No other third parties have access to your TikTok Ads data through this application.

7. Your Rights

You have the following rights regarding your data:

  • Right to access: You can view what data the application retrieves from your TikTok account
  • Right to disconnect: You can revoke access at any time by disconnecting the application in TikTok Ads Manager settings
  • Right to deletion: Once disconnected, cached data is deleted and no further data collection occurs
  • Right to opt-out: You can choose not to use this application at any time

To exercise these rights or for data-related inquiries, contact: marketia.suport@gmail.com

8. Data Processing Agreement

By using marketia-ads-agent, you authorize the application to:

  • Connect to your TikTok Ads Manager account via OAuth
  • Retrieve campaign performance data through official TikTok APIs
  • Display this data in the application's analytics dashboard

You maintain full control and can revoke access at any time.

9. GDPR and Data Protection Compliance

This application complies with:

  • GDPR (General Data Protection Regulation) — for EU users
  • CCPA (California Consumer Privacy Act) — for US residents
  • Romanian Data Protection Law — for Romanian users
  • Other applicable privacy regulations by jurisdiction

The application processes data lawfully based on your explicit consent (via OAuth authorization).

10. Children's Privacy

The marketia-ads-agent application is designed for business and marketing professionals only. We do not intentionally collect data from individuals under 13 years of age. If we become aware of such collection, we will promptly delete that data.

11. Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our practices or applicable laws. Any material changes will be posted on this page with an updated "Effective Date." Continued use of the application after such changes constitutes your acceptance of the updated Policy.

12. Contact Us

For any questions, concerns, or requests regarding this Privacy Policy or the marketia-ads-agent application's data practices, please contact:

Email: marketia.suport@gmail.com

Business: Approaching Tech SRL

Website: marketia.ro

Last Updated: March 2025

By using the marketia-ads-agent application, you acknowledge that you have read, understood, and agree to this Privacy Policy.